At the top of any business funnel, whether it’s Atomic Revenue’s or any other company, we all agree that you start with awareness or impressions. It’s the eyeballs that are focused on you, even if only for a split second. You can’t do anything...
When it comes to lowering your customer acquisition cost (CAC) and increasing revenue, it’s no longer optional to have a Customer Relationship Management tool or “CRM” and not use it to its fullest extent. Especially now – we are in the age of digital selling and...
As we all enter into a new life territory that may be forever changed, I’d like to share why my data-driven health journey had a January 1 “reset” (ugh – so cliché, I know!), how it is evolving amid the COVID crisis, and what I am learning along the way. I hope my...
During 2019, I was introduced to an app called Blinkist, and it changed my world. I was already familiar with Audible, where you can listen to books being read aloud by professional readers or the authors themselves. But honestly, I do not have the attention span or...
Prospect & Engage There are two types of prospecting: inbound and outbound. Inbound prospecting includes posting articles, company tidbits, and helpful information in your feed and private groups. This brings prospects to you and invites connections “in” to learn...
