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5 Ways to Grow Your Personal LinkedIn with Quality Connections

5 Ways to Grow Your Personal LinkedIn with Quality Connections

by Steph Nissen | Jul 4, 2020 | Education, Small Business, Social Media

At the top of any business funnel, whether it’s Atomic Revenue’s or any other company, we all agree that you start with awareness or impressions. It’s the eyeballs that are focused on you, even if only for a split second. You can’t do anything...
7 Deadly Sins of Social Media Marketing

7 Deadly Sins of Social Media Marketing

by Steph Nissen | Apr 1, 2019 | Analytics, Customer Success, Digital Operations, Education, Human Capital Solutions, LinkedIn, Small Business, Social Media, Twitter

As anyone in business knows, you can’t be in business today without a social media presence. We also know social media can be a double-edged sword – especially without a strategy. People’s social media habits change like the weather, and scientifically speaking, it’s...
How to Measure The Results of Your Social Media Marketing

How to Measure The Results of Your Social Media Marketing

by Steph Nissen | Feb 22, 2019 | Analytics, Digital Operations, Key Performance Indicators, Social Media

Many companies waste an enormous amount of money on exciting, quantity-focused metrics such as page likes, amount of impressions, video views, etc., which are considered ‘vanity metrics.’ Vanity metrics may look great when presented to a client or boss, but often they...
Customer Success Happens on Social Media

Customer Success Happens on Social Media

by Steph Nissen | Dec 13, 2018 | Customer Success, Digital Operations, Marketing Operations

If “customer satisfaction” is the main goal you strive for in your business, then you are severely missing the mark. Unhappy customers almost always, without a doubt, complain and tell others about poor experiences with your company, while satisfied customers are...
How to Show Social Media ROI

How to Show Social Media ROI

by Steph Nissen | Nov 14, 2018 | Digital Operations, Education, Key Performance Indicators

This is a statistic I found that explains where marketers were when it comes to measuring social media ROI in 2011: I went to Social Media Marketing World earlier this year and asked the same question, to which I got these results: As you can see not much has changed...

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  • Empowering a Strong CRO: What is Needed for Success
  • What’s a Typical Engagement with Atomic Revenue?
  • 7 Things that Happen After Auditing Your Digital Marketing
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